If you’re considering a website for your business then the content management system (CMS) WordPress is something that will come up regularly in your research. With this in mind, one question that you may be giving much thought to is likely to be “Is WordPress any good?” In short, the answer is “YES”, but we always must caveat that with the other option of, “it depends”.
But don’t just take our word for it. Here are the main qualities that ensure WordPress stands out as the number one choice when it comes to website development…
Reliability
According to the latest 2021 statistics, WordPress currently powers 39% websites worldwide, an increase of 5% in the last year alone. This goes to show that if it wasn’t reliable, it would not be so widely used. If over a third of websites across the globe use WordPress including huge names such as CNN and TEDx, it’s safe to say that your site will be in good hands.
Flexibility
A WordPress website can be as complicated or simple as you need it to be. It is also accessible to all levels of user from complete newbies, to developers, and everyone in between. How you use it and what features you want to take advantage of will be completely up to you.
Security
WordPress is overall a safe and secure platform. However, this does not guarantee you are free from malicious attacks, hackers, and malware on your website. But there is a simple and effective way to enhance your WordPress website security, by adding one of many available plugins which will make it easy to keep your site safer and help to prevent something going wrong.
SEO-friendly
The success of search engine optimization can make or break your website and should be part of your digital strategy from the inception of your site. With WordPress, there are built-in tools to assess the SEO-friendliness of your website content. That said, many people opt to upgrade from the basic SEO tools and install an SEO plugin, such as Yoast, which is by far the most popular option. Yoast has a very effective free version, but the paid premium plugin gives you an ad-free experience, among a number of other benefits.
Simple integrations
There are many third party tools that integrate simply with WordPress. These tools are made solely with WordPress in mind. Due to the popularity of the CMS platform, the companies creating these tools know that they will have a steady stream of WordPress customers happy to utilise their products. As well as the many readily available plugins and widgets, you can also integrate your own familiar resources such as email marketing software, payment gateways, Google Analytics tools and many other useful components that help to run a fully functional and operational website.
WordPress is the most popular CMS platform in the world and as you can see there are more than a few good reasons for that. Whether you’re building your first website without any experience, or if you’re a seasoned web designer or developer, you need to be using WordPress. There really isn’t another content management system that is as reliable.
At Kinetic Jam we are specialists in custom WordPress web development. We have worked for some of the UK’s biggest and most exciting businesses and we would love to add you to that list! Contact us on +44 1752 938130 today to learn more.